Use free tools like Grammarly, Readability Test, and Hemingway Editor to proof your content. These tools can help you find grammar and spelling errors, plus opportunities for improving your content’s readability, which you should tailor to your audience. Search engine optimization is also helpful because of its targeting capabilities. Whether you’re looking to reach people in a specific town (like Los Angeles) or people in the awareness vs. decision stage, you can do so with SEO. The indexing stage is like a librarian reviewing, organizing, and shelving various books in the library.
SEO strategies and best practices
- All of the information pulled from your site will determine where you rank in the search engine.
- First, find someone that’s legit interested in your content’s topic.
- Related keywords are also sometimes referred to as “LSI Keywords”.
- Cadence helps the document processing service provider (mentioned above) by updating these elements with the right keywords, which improved their site visibility.
Make a list of business SEO Anomaly partners, customers, or other trustworthy websites that allow you to write a testimonial and include a link to your website within that testimonial. Then, write testimonials for these places and include a link to your website. And LinkedIn is one of the best places to search for these people. Coming up with great content isn’t easy but there are ways to generate ideas. You can take high-performing keywords and turn them into a full blog or you can piggyback off what others have written.
But the real value is tracking your impressions and clicks over time. If they’re moving on’ up, it’s clear that these SEO best practices are working. If you don’t have the Google Search Console setup, you’re flying blind with your SEO.
Page Speed & Performance
From picking the right keywords, to adding strong content to target them, you need to have this first before you expect to rank anywhere at all. Whether your ecommerce store has 10 products or 100,000 products, we’ll drive SEO traffic to your business. Ecommerce SEO gets your products, product category pages, and brand ranking where it’s needed most.
While attracting online reviews is a team effort, from the marketing to the customer experience to the product or service, marketers can take some steps to generate more reviews. Use your robots.txt file to direct search engine web crawlers on what to crawl. A robots.txt file can prevent your site from getting crawled and indexed, so check your setup with Google’s free robots.txt tester tool.